What Factors Led to the Growth of Android and iPhone App Development?

Are you looking for discounts on plane tickets? Well, there is an application for that. Are you eager to attend the next big party happening around the city? Turns out, there is an application to find that too. Also, if you happen to lose your TV Remote around the house, there is an application to summon a person from the nearby service provider who helps you find it. Clearly, if people are looking for professionals to help them find TV Remotes through applications, Android App Development and iPhone App Development has indeed come a long way. What are the factors that have contributed to the unprecedented growth of Application Development for Androids and iPhones? As we look back, there is no clear answer for that, and in the scheme of things, one thing to led to another. However, none of it would have been possible if people didn’t have an access to Smartphones, and Apple had a huge role to play in it.

When Apple came out with its first iPhone back in 2010, not many people could afford it. The people in the Developing Economies of India and China had no way to access the technology that was being sold at an expensive price. The conventional handsets were doing well until then, with Blackberry and Nokia flooding the market with new devices each season. Android was gaining ground as an Operating System, but was farthest from where it is today. The concept of owning a Smartphone wasn’t prevalent and what made any device exceptional was the camera and memory. The software aspect was more or less ignored. However, this is where Apple came in. With the launch of its first iPhone, Apple opened up an avenue that went beyond the hardware, and for the first time, people were interested to know what a mobile operating system could achieve. This is where the idea of excessive Application development was first born.

Back then, not everyone could afford an Apple. Turns out, the story remained the same for the next few years, and is more or less the same today. While Apple’s reluctance to launch a product that is cost-effective cannot be explained, it did offer other companies opportunities to do more now that they knew the technology that was in play. Before we knew, Chinese products entered the market. Samsung (from South Korea) came out with its own devices that ranged from cost-effective to mildly expensive. Someone had found a way to disrupt Apple’s solitary walk on the road to innovation. This surge of products from Samsung and its contemporaries led to the enhancement of Android, and slowly, iOS was looking at a rival in Android, and that to a formidable one.

News Magazines, TV Channels, Social Networks, and other conventional sources of desktop entertainment and education turned to mobile websites before launching their own mobile applications for Android, iOS, Windows, and Blackberry. Eventually, users had countless applications to choose from and Android and iOS App Development flourished. While Windows and Blackberry bowed out of the race, the remaining two kept on adding applications and soon, users discovered that they could do more with apps as it gave them instant access on-the-go. Social networks were gaining numbers and users wanted to do more with messengers that replaced the conventional SMS functions. The first phase of Mobile App Development was supplied by innovation in cost-effective hardware that allowed users across the globe to buy a Smartphone. As we look back now, years later, without cost-effective Smartphone devices, there would have been no revolution in Android and iPhone Development.

How to Choose the Ideal Company for Mobile App Development?

For any startup, young enterprise, or an established organization, to choose the ideal company for mobile application development can be a difficult choice. Given the importance of mobile applications and their engagement figures with the users, it would be naive to assume that your business does not require a mobile application development company. The firm or company can help you with an application that is integral to your clients and stands strong on your business aspirations. These days, the inculcation of a mobile application is seen as an expansion phase for the business, and given the competition in the market, it’s better for you to get the application designed at the earliest.

When it comes to choosing a mobile application development company, the first question you need to ask yourself is the platform that you are looking to target. Are you one of those who are looking to have an application only for your Android users or iOS users, or do you wish to target both. For enterprises that are on a constrained budget, it is recommended that you go for a single operating system first. However, if budget is not an issue, you should be looking for a company that can work on both Android and iOS with ease, given the fact that other mobile Operating Systems are either out of business or obsolete.

After deciding upon the platform, you should then focus on the technologies you are looking to use. Not all mobile application development companies employ the use of emerging technologies in the market. Therefore, before you start on the development and design phase, there is the need to extensively brainstorm the technologies that you are looking to use. At the end of the development phase, you don’t want to end up with an application that has nothing to satisfy your users in terms of technicality. This brainstorming is usually carried out when you sit with business end of the company you are looking to work with.

Does your mobile application development company have a marketing strategy in place? Are they looking to help you with the bugs at least a year down the line? If not, you should look for some other options, but if they are interested in doing so, you should discuss the marketing plan and check if it taps the user base you are looking to target.

Eventually, it all comes down to how well the mobile application development company understands your plan for the application. Along with an impeccable design, it is important for the developers to inculcate the vision you have for the application as that would form the backbone of your business. As the client, your choice must be based on the work the company has done in the past, the passion that drives its team, and the innovation with which they can curate your mobile application.

Mobile Wallets and Digital Payment: How Mobile Applications changed Transactions?

The extensive market of Android App development, along with iPhone app development has allowed for service providers to introduce numerous utilities. However, not all these utilities are free, with some requiring a payment at the time of installation while the others having in-app purchases. Also, the inception of services based on the ‘Uber for X’ business model require users to make a payment every time they avail and service. While this can be tedious and tiring if one has to pay through cash each time in the case of ‘Uber for X’ models, Credit and Debit cards also don’t help the cause as they can be time-consuming and would require some infrastructure as well. Therefore, to counter this problem, innovative Mobile Wallets, and Digital Payment platforms were introduced.

You order a cab, complete your ride, and step out, without having to pay through cash or worrying about the limit on your Credit or Debit card. A few years ago this scenario would have come across unimaginable to most users and service providers, but today, with Mobile Wallets and Digital Payment platforms like PayTm, users can easily avail multiple services without having to wrestle with their wallets for currency denominations. Today, as we move online for almost everything, these mobile wallets come in handy as they allow users to complete their purchases with ease, have their subscriptions renewed each week or month without swiping their cards again and again, and most importantly, can rely on a single platform to complete all their purchases. Mobile Wallets and Digital Payment platforms have not just changed physical transactions, they have eliminated them, and replaced it with a far easier process, thus helping everyone who is a part of the transaction.

When these Mobile Wallets and Digital Payment platforms were first launched, the challenge lay in getting consumers to use these. Therefore, companies started with numerous promotional offers, cashback, and prizes to lure users to install these platforms. The strategy did work in the long run, and its success is evident by the number of people who choose to make payments through Mobile Wallets and Digital Payment Platforms.

What is the future of these platforms? Well, to begin with, they are only going to expand in the next few years. From cab services to online music subscriptions, every company has tied up with multiple mobile wallets and digital payment platforms to assist users with their payment. This has not only ushered a revolution in terms of the transaction, but also helped saved infrastructure in the form of machines that was earlier wasted for cards. Given the way businesses are moving to mobile platforms, one can expect mobile wallets to become one of the key services under the startup industry.

What do you need to know about Android Mobile App Development?

Android and iPhone have been in the competition for long now. While the former strives to improve the interface, add more applications to appeal to the users, the latter is slowly moving away from the Smartphone market to a technology where the mobile devices become obsolete. However, given their cost effectiveness, many people still prefer an Android device over an iOS device. This can also be attributed to the limited app options available on the iOS platform. As the market for Android App expanded, iOS fell behind, unable to cater its user expectations in terms of app, and instead, having them do everything through a few applications. While this appealed to the ones who wanted to avoid a cluster of apps on their mobile devices, it wasn’t much of a good idea for the ones seeking multiple options. 

Today, the Android Mobile App Development is expanding rapidly, introducing each day, a new set of applications to perform different functions. Not all of these applications are chart-busters, but most of them end up garnering a section of the customer base. For the ones who are looking to venture into the arena of Android Mobile App Development, the opportunities are countless. To begin with, there is the potential clientele that runs into millions. Android app developers aren’t supposed to restrict themselves to any single domain of app making or a fixed format. Given the hardware support available in Smartphone devices these days, the Android Apps can be developed to host multiple features through an engaging interface. 

So, what are the per-conditions before you set out to build a career in the Android App Development? To begin with, you must have the fundamentals sorted. Any Android app requires a strong foundation upon which the other complexities can be based. Many Android developers fail to understand the importance of having their basics strong, and thus, end up creating an app that doesn’t last long in the market. Additionally, one must be equipped to adapt to the evolving technology. Android App Development is going to expand rapidly, and this will happen with the inculcation of multiple technologies. Therefore, as an Android developer, your focus should also be on learning new technologies as this can help you enhance the overall app design. 

Marketing has become a key component of Android App Development. Companies today are also focusing on innovative methods of marketing to get their apps to the consumers. As an integral part of Android App development, marketing revolves around understanding the consumer needs, the way they use the app, the expectations they have from the services being offered through the app, and persistent bug fixes. Failing on any single frontiers could spell doom for the application, and therefore a complete marketing strategy helps adding value to your Android app. 

Android App development market is the key to the future for now. While iOS may jump ahead with new technologies and breakthroughs, but it would take them a while before they can figure out how to introduce cost-effective solutions like Android. For all the Android App developers out there, the right time is now!